The Best Digital Marketing Training In Dubai

Study in Dubai, UAE

Digital marketing is an essential part of any marketing strategy in the modern world, providing businesses with the best online channels to promote and sell their products and services, provide customer support and build relationships with new and existing customers.

But achieving these goals requires a comprehensive approach to digital marketing training in Dubai and expertise in using its key tools and elements. Therefore, every professional in this field should learn the basics of digital marketing in a specialized course.

This is a rapidly evolving field; to succeed in your overall digital marketing strategy, you need to be up to date with the best online marketing practices available, and our accredited digital marketing courses will help you master this knowledge.

We will teach you this knowledge in a practical and intensive masterclass where you will learn how to improve your results at scale through search engine optimization (SEO), pay-per-click (PPC) management, Google Digital Marketing, premium content marketing, and web analytics.

In this digital marketing course, you will learn how to effectively reach your target audience, promote your business, market and position your brand using various tools such as social media, digital advertising, and other relevant channels.

This short and intensive course will give you the best possible qualification in digital marketing.

Learn more about the whole field of digital advertising.

Identify and engage your target audience digitally.

The basics of social media marketing.

Using advanced tools to reach audiences and implement effective digital marketing.

Assessing the reputation of your company, products, and services.

What is a digital marketing strategy and how to create one?

Who should attend        

Who should participate

Digital marketers

Digital marketing directors

Brand and marketing managers

Digital Marketing Managers

Social Media Managers

PR (Public Relations) specialists

Business Development Managers and Directors

Business owners and entrepreneurs

Everyone involved in a company’s online presence

Anyone who wants to enter the field of marketing.

What you get

Upon completion of this masterclass, participants will have gained the following knowledge and skills

Expertise in effective digital marketing plans and strategies.

Examination of the main digital marketing tools and their most effective features.

A unique understanding of digital tools for professional development

Knowledge of two-way communication with customers through social media

Optimization of websites and overall online presence to achieve optimal results

Build long-term customer relationships and a user-centered consumer experience

Effectively leverage mobile solutions and master the digital landscape

Learn the right online media channels to achieve the best results and outputs

Harness the power of analytics to improve campaign results

Rapid professional growth and the opportunity to acquire in-demand skills

Understanding the present and future of the digital marketing ecosystem

Nlptech’s special course offers

At Nlptech Academy, we make every effort to ensure that all our courses and training are delivered in accordance with the highest industry standards, are time efficient, relevant to practice and deliver the best possible learning outcomes. Our courses are up-to-date and provide excellent value for money.

Course fees include

A comprehensive workbook with course materials

Lecture notes and other support materials

Practical examples and various case studies

Quick reference/best tips guide

Professional and experienced trainers

Accelerated and intensive learning techniques

Relationship building during the course

Post-course action plans

Index of other recommended materials

Certificate of Completion

Free parking service

Coffee break

Lunch

Free wi-fi access

Certificate of Completion

Nlptech Academy Certificate

Accreditation of courses  

The future of digital marketing

Where are we now? How did we get here?

Current trends, challenges, and opportunities

Legal issues and the digital world – building your online presence in harmony

The digital world and cyber law

GDPR

Common risks and key awareness points

Search Engine Optimization (SEO).

Key points for a successful SEO strategy

The basics of building quality links

Website Optimization

Marketing in the mobile world: a new competitive environment for reaching your customers

The mobile environment and its constant evolution

Features and pitfalls of the mobile world: everything you need to know today

Responsive design and mobile web: fashion or inevitability?

Voice search

Content marketing

Definition of content marketing

Types of content marketing

Content marketing strategy – snippets, case studies, checklists and more

Video marketing: why video is better than a thousand words

The role of video in marketing and product image

An overview of effective video marketing strategies

Best examples of content marketing

Social Media Marketing (SMM)

What is SMM?

The importance of SMM and why you should use it

SMM platforms

Social media as a means of communicating with customers

Online advertising: how to use it for monetization strategies

Landing pages

Payment methods: CPM, CPC, CPE, CPV, CPI, CPA and referrals.

Targeting methods and bidding strategies for advertising

Paid Search – PPC

Video advertising

Display advertising and repeat marketing

Paid social media

Mobile advertising

Local advertising

Referral and affiliate marketing

Advertising is a never-ending process: optimizing visibility

Use customer communication in every way possible

Email marketing – send your customers the best results

What is email marketing? Definition, advantages, and disadvantages

Creating a mailing list

Creating, measuring, analyzing, and segmenting

Working to improve email marketing metrics

Conversations

Emails

Messengers

Chatbots

Lead Management

What is a lead generation and why is it important?

Categories for lead generation

Common lead generation strategies

Brand and reputation management

Key elements of brand management in an online environment

What is online reputation management for businesses and how important is it?

How to create, monitor, and maintain a positive online reputation

Responding to feedback: the importance of reputation feedback

Analyzing

Proven methods for measuring your brand

Understanding traffic and its sources

Paid advertising campaigns and social media campaigns – statistics to monitor and control

Audience, acquisition, behavior, and change

Reliable forecasting and reporting

Understanding ROMI and optimization strategies