Kanye West continues to get press from all directions, thanks to his new album dropping early this morning and the release of his latest music video, I Love It featuring Kanye and Lil Pump. While we were all busy listening to the album and watching the music video, Kanye was busy working on something else: his latest merchandise line! And it’s even more amazing than any of us could have imagined! Here’s what you need to know about Kanye’s latest merch line, called Yeezy Supply Co., and how you can get your hands on some of this exclusive gear!

Minimalist Design

One of the easiest ways to make your clothing stand out is to go with a minimalist design. Kanye has done just that with his new line, which is stunning in its simplicity. The newest Kanye West merch line also features three different styles – Nike Women’s Tech Fleece Shorts, Sporty Crop Top, and Get Lit Pullover – that are made to mix-and-match. Each piece retails for around $90 US dollars making this an incredible deal! We can’t wait for what other future collections will bring. The most recent Kanye West Collection (available at kanyewestmerch.ltd) does not disappoint and is sure to be loved by all who purchase it.

Thoughtful Details

West’s line, which he revealed on his website today, includes a range of apparel from hoodies to sweatpants to hats. The look is sleek and minimalist with a dark palette that feels appropriate for the season. But what really makes this collection stand out is the message it conveys: together we can move mountains. There are also messages of empowerment, displayed subtly with words like resist or survive along the waistband on sweatpants. In the end, this new Kanye West merch line feels empowering in its own right. Sure, there are some sweaters and t-shirts featuring Make America Great Again, but these things won’t be for everyone. Each piece retails for around $90 US dollars making this an incredible deal! We can’t wait for what other future collections will bring. The most recent Kanye West Collection (available at kanyewestmerch.ltd) does not disappoint and is sure to be loved by all who purchase it.

And you know what? That’s okay because this collection doesn’t have an explicit agenda other than the one Kanye was expressing at his Saint Pablo tour stop in California: I’m going to fix everything.

Focusing on Quality Over Quantity

West has been using his Twitter to share his various thoughts with the world for quite some time now, but this time he is back to promoting a product that’s not clothing related. This morning, Kanye announced his new line of merchandise in collaboration with Kanyewestmerch.ltd called Kanye West Merch. The new t-shirts come in black or white with the words just do it written on them in silver. They also feature a gold crown logo on the front pocket that represents Kanye’s latest album name – The Life of Pablo. All orders will be shipped within three weeks from when they are ordered. So far, the response from fans has been mostly positive although there are those who would prefer if Kanye returned to designing clothes instead of shirts. For those people, West made an announcement: I’m still going to design clothes, he said in an interview earlier today at Lincoln Center about his next collection coming out later this year. But I think we have more than enough clothes.

There are also messages of empowerment, displayed subtly with words like resist or survive along the waistband on sweatpants. In the end, this new Kanye West merch line feels empowering in its own right. Sure, there are some sweaters and t-shirts featuring Make America Great Again, but these things won’t be for everyone. And you know what? That’s okay because this collection doesn’t have an explicit agenda other than the one Kanye was expressing at his Saint Pablo tour stop in California: I’m going to fix everything.